Been winging it with your marketing?
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You're not alone. A lot of small teams are the same.
They've built something meaningful: a product people love, a community that cares, or a service that solves real problems.But marketing? Behind the scenes, it's a mess: scattered tools, half-built campaigns, unclear priorities. Or maybe there's nothing at all.
These brands, businesses and member orgs are on the brink of big.
And they're smart. They know that growth without systems leads to slowdowns, missed opportunities, and extra work. They want to move forward with focus—and with the right support, they can.
Let's fix that.
An on-demand marketer like me can shape a practical approach, then partner with your team to reach goals like:⏵ Be seen by the right people
⏵ Turn interest into real leads
⏵ Grow revenue without burning out your teamI’ve spent the last 15+ years helping small teams move from scattered to strategic by building marketing systems that actually work for them.
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Here's how we'll do it.
One solid step can unlock what's next.
Marketing has fast, satisfying parts, like running campaigns, watching results roll in, and making tweaks that move the needle.Then there are the slower, unglamorous parts, like defining your voice, clarifying your process, or setting up tools that talk to each other.As a long-game marketer who balances both, the most effective partnerships are built over time: most engagements are 12 months or longer. But we don't have to start there.
Since jumping straight into a long-term engagement can feel like a leap, I offer discrete, fast-turnaround, low-cost projects as an entry point. Designed to solve a real problem, they also give us a chance to see how we work together—no big commitment required.
GRAB LOW-HANGING FRUIT
Pinpoints what’s working, what’s not, and where small changes could unlock big progress, based on what really matters to your people, your goals, and how your team actually runs.
DRIVE REVENUE
Maps the path your audience takes and surfaces where things get confusing, disconnected, or stalled, so you can guide them with more clarity, trust, and momentum.
GROW YOUR COMMUNITY
Reviews how you're attracting, welcoming, and retaining members, and then spots the gaps, friction points, or missed signals that may be holding back growth and renewal.
MAKE AI SOUND LIKE YOU
AI tools are a great content creation aid, but without a unique brand voice, you'll blend in. A lightweight guide helps generate content that actually sounds like you.
SEND SMARTER EMAIL
Undefined segments? Messy tags? Broken automations? I’ll untangle the chaos so you can send the right messages to the right people at the right time.
TURN VISITS INTO ACTIONS
Make high-impact tweaks to your landing page—like sharper headlines, better CTAs, and tighter structure—to convert more visitors without a full redesign.
CASE STUDY
Modern marketing revitalizes a legacy membership organization
When you’re a long-standing social organization with limited resources, marketing isn’t just about promotion, it’s about making volunteer-proof systems.This client, a women’s ski club founded in 1955, had deep traditions, tech-shy volunteers, and a real need for updated systems.I streamlined their operations, introduced learnable tools, and made it easier for members to join and support the club. The result? A future-proof foundation with room to expand.
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CHALLENGE
Inefficient processes
Disconnected tools
Aging membership
Fundraising obstacles
Security risks
SOLUTION
Integrated online platform with website, CRM, email, events, payment & store
Online auction platform
Password management tool
RESULTS
New recruitment avenues
Sustained membership numbers
Enhanced fundraising
Volunteer efficiency
Future-proofed operations
ABOUT
I'm Elie. I help community-centric organizations grow.
As an audience-first thinker, I help build a foundation that supports the way you work, using tools and processes that fit your team and your goals. From there, we layer on campaigns to reach your people—no fluff, no chasing trends just because.The result is a thoughtful approach you can actually stick with. I guide the work, handle key pieces myself, and when needed, I can team up with your staff, train someone, or bring in outside support—whatever fits best.
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Copyright 2025 by Elie Jacobsen. All rights reserved.